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What does this occupation involve on a day-to-day basis?
What set of values does this occupation reflect?
How do people enter this field (both the usual and unusual approaches)?
What do you like and dislike about this occupation?
What kinds of people are attracted to positions in this industry? What are their values? What motivates them?
What are the cyclical patterns of this industry?
What changes and challenges are the industry facing?
What credentials or training programs are most respected within the industry?
What are the unspoken expectations for people who work in this industry?
What industry organizations or associations would you recommend? What publications would be helpful to someone interested in this industry?