Researching employers is a key part of the work search process. When you research an employer, you learn everything you can about the organization, its products and services, and the people who work there.
Research employers to help you:
- identify potential employers you’re interested in
- find out about job leads,
- find out about company culture to decide whether you’d be a good fit for the organization
- update your resumé and cover letter to match the employer’s needs
- compete successfully with other applicants
- excel in an interview
How to research employers
- Visit Employer Websites - Browse through press releases, annual reports, mission statements, awards, product and service profiles
- Conduct Information Interviews - Find out what it’s like working in a particular job or for a particular company by talking with someone who does that type of work, or someone who works there.
- Network with Employees, Clients, & Suppliers - Learn about a company from current and former employees, clients and suppliers.
- Visit Business Directories - Find out more about employers from outside their organizations.
- Visit Alberta Works and Alberta Support Centres - Learn more about industries, occupations and employers.
- Attend a Job Fair - Check out a number of potential employers at the same event.
- Browse Professional Sites and online communities - Keep up with current developments and network with others in your field.
- Research Blogs - Get a perspective that you may not get from the organization’s website.
- Research News Sources - Get information about local labour markets, what’s happening in other locations and how conditions are expected to change in the future.
Researching employers will help you identify employers you’re interested in and find out about job leads, company culture and more.