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Web Designer

Web designers create public-facing websites as well as intranet sites that are internal to an organization.

  • Avg. Salary $62,505.00
  • Avg. Wage $32.01
  • Minimum Education 2 years post-secondary
  • Outlook below avg
  • Employed 2,800
  • In Demand Medium
Also Known As

Computer Specialist, Designer, Graphic Artist, Information Technology Specialist, Internet Site Developer, Site Designer, World Wide Web Site Designer, Multimedia Developer/Programmer

Skills Shortage

Employers that Recruited in the Last 2 Years

47%
47%
Average Wage
Starting
Overall
Top
  • Certification Provincially Regulated
  • Strength Required Lift up to 5 kg
NOC & Interest Codes
The Web Designer is part of the following larger National Occupational Classification (NOC).
Web Designers and Developers
NOC code: 2175
INNOVATIVE

Interest in analyzing information to prepare mock-ups and storyboards, to develop Web site architecture, and to design the appearance, layout and flow of Web sites

METHODICAL

Interest in precision working to test and modify Web pages and applications

DIRECTIVE

Interest in consulting with clients to develop and document Web site requirements; and in determining hardware and software requirements; may lead and co-ordinate multidisciplinary teams to develop Web site graphics, content, capacity and interactivity

Reading Interest Codes
A Quick Guide

The interest code helps you figure out if you’d like to work in a particular occupation. 
It’s based on the Canadian Work Preference Inventory (CWPI), which measures 5 occupational interests: Directive, Innovative, Methodical, Objective and Social.

Each set of 3 interest codes is listed in order of importance.

A code in capital letters means it’s a strong fit for the occupation.

A code in all lowercase letters means the fit is weaker.

Learn More

Duties
Updated Dec 19, 2016

Duties and responsibilities vary considerably from one position or project to another depending on the organization's needs. In general, however, web designers work with a wide variety of people in an organization to:

  • determine website goals and objectives
  • design website content that satisfies the webmaster, website content writers in the organization and website users external to the organization
  • use graphics programs or work with graphic artists to create unique graphics for the site that do not make site access speeds unacceptably slow
  • work with marketing experts to ensure that advertisements get maximum exposure
  • convert written, graphic, audio and video components to compatible formats by using software designed to facilitate the conversion process or by doing the required programming themselves
  • ensure that the site operates as planned by performing site and usage analyses and modifying the site as needed
  • ensure website displays properly in various resolutions, browsers, operating systems and screen displays  
  • upgrade site content on an ongoing basis to improve and keep the site visually interesting.

In large organizations, design and technical responsibilities may be divided among two or more employees.

Web designers may work with computer programmers to design and develop business applications.

Working Conditions
Updated Dec 19, 2016

Web designers may work in an office environment or from home. They may work standard weekday hours or work mostly evening and weekend hours (when they have access to servers and systems while fewer users are online). Overtime often is required to meet project deadlines. Occupational hazards include eyestrain and injuries related to repetitive movement.

The work can be stressful when there are tight deadlines, technical problems and when interested parties have conflicting ideas about the design or content of a website.

  • Strength Required Lift up to 5 kg
Skills & Abilities
Updated Dec 19, 2016

Web designers need the ability to:

  • think logically and concentrate for long periods of time
  • organize information effectively
  • pay attention to details to avoid time consuming and therefore costly errors
  • remain patient and persistent when debugging programs
  • communicate ideas clearly in person and on paper
  • get along well with other team members.

They should enjoy analyzing and developing information, performing tasks requiring precision and consulting with others.

Educational Requirements
Updated Dec 19, 2016

Web designers come from a wide variety of backgrounds. Some employers require applicants to have at least two years of related post-secondary education.

Many web designers have moved into this occupation from other occupations. For example, some web designers are graduates of post-secondary education programs in computer science who have acquired the necessary writing, graphic design and management knowledge and skills through working closely with other professionals such as graphic artists and marketing managers, and through professional development activities (for example, reading, personal experimentation, attending seminars). For information about post-secondary education programs in computer science, see the Computer Programmer occupational profile.

Some web designers have worked in fields other than computer science and acquired the necessary computer skills through work experience and professional development activities. For more information about related occupations, see the Graphic Designer, Librarian, Marketing Manager and Technical Writer occupational profiles.

Whatever their background, web designers must continuously upgrade their knowledge in this rapidly changing field.


Related Education

The following schools offer programs or courses that are related to this occupation but are not required to enter the field.

Academy of Learning - Airdrie

Academy of Learning - Calgary NE

Academy of Learning - Calgary South

Academy of Learning - Edmonton Downtown

Academy of Learning - Edmonton South

Academy of Learning - Edmonton West

Academy of Learning - High River

Academy of Learning - Medicine Hat

Academy of Learning - Red Deer

Alberta College of Art and Design

Edmonton Digital Arts College

Lethbridge College

Mount Royal University

Northern Alberta Institute of Technology

Pixel Blue College

Southern Alberta Institute of Technology

For a broad list of programs and courses that may be related to this occupation try searching using keywords.

Certification Requirements
Updated Dec 19, 2016

Information Systems Professional

Information systems professionals investigate, analyze, design, develop or manage information systems based on computer and related technologies through the objective application of specialized knowledge and professional judgement.

Legislation

Information Systems Professional is a protected title under Alberta's Professional and Occupational Associations Registration Act. This means that to call yourself an Information Systems Professional or use the I.S.P. designation, you must be a registered member of the Canadian Information Processing Society of Alberta (CIPS Alberta). You do not have to be registered if you do not call yourself an Information Systems Professional.

What You Need

The Canadian Information Processing Society (CIPS) has defined the body of knowledge required for certification and recognizes the many different ways this standard may be achieved. Applicants must provide documented evidence for 1 of the following I.S.P. designation criteria routes: (1) Established Academic, (2) IT Industry Leader, (3) Established IT Professional, (4) Education Plus Experience, (5) Exam, (6) Professional Experience Only (applicants must have entered the field prior to 1976), or (7) Upgrade from Candidate Status. For official, detailed information, visit the CIPS website, CIPS Alberta website or contact CIPS Alberta.

Working in Alberta

Information systems professionals who are registered and in good standing with a regulatory organization elsewhere in Canada may be eligible for registration in Alberta if registered professionals in the 2 jurisdictions have similar responsibilities and competencies. For more information, see "What if I am already certified in another province or territory?" and the Alberta regulatory authority (below).

Contact Details

Canadian Information Processing Society of Alberta
PO Box 21085
Edmonton, Alberta
Canada T6R 2V4
Phone Number: 780-431-9311
Toll-free phone number: 1-844-431-9311
Fax number: 780-413-0076
E-mail: alberta@cips.ca
Website: ab.cips.ca

Employment & Advancement
Updated Dec 19, 2016

Below-average occupational growth is expected in Alberta for 2016 to 2020. Job openings are a result of employment turnover and newly created positions.

Web designers may be employed by or work on a contract basis for a wide variety of organizations in the private, public and not-for-profit sectors. Employers may ask job candidates to submit a Web portfolio of current, active websites they have created plus descriptions of site goals, target audiences and results.

Experienced web designers may move into related occupations such as systems security analyst, information systems quality assurance analyst, computer programmer or interactive media developer. Those who have management skills may become webmasters.

Web designers are part of the larger 2011 National Occupational Classification 2175: Web designers and developers. In Alberta, 78% of people employed in this classification work in the following industries:

The employment outlook in this occupation will be influenced by a wide variety of factors including:

  • trends and events affecting overall employment (especially in the industries listed above)
  • location in Alberta
  • employment turnover (work opportunities generated by people leaving existing positions)
  • occupational growth (work opportunities resulting from the creation of new positions that never existed before)
  • size of the occupation.

Over 1,500 Albertans are employed in the Web designers and developers occupational group. This group is expected to have a below-average annual growth of 1.3% from 2016 to 2020. As a result, 20 new positions are forecast to be created each year, in addition to job openings created by employment turnover. Note: As web designers form only a part of this larger occupational group, only some of these newly created positions will be for web designers.

Employment turnover is expected to increase as members of the baby boom generation retire over the next few years.

Wage & Salary
Updated Dec 19, 2016

Income figures for web designers vary considerably depending on their qualifications and the scope of the position. Inexperienced web designers may work on volunteer projects or for relatively little compensation to gain experience and build a portfolio.

Web designers and developers
NOC code: 2175

Survey Methodology

Survey Analysis

Overall Wage Details
Average Wage
Average Salary
Hours Per Week

Hourly Wage
For full-time and part-time employees
  • Low
  • High
  • Average
  • Median
Starting
Overall
Top
Wages* Low (5th percentile) High (95th percentile) Average Median
Starting $12.00 $37.49 $25.39 $24.04
Overall $19.72 $46.67 $32.01 $30.00
Top $23.28 $57.17 $37.15 $35.45

Swipe left and right to view all data. Scroll left and right to view all data.

* All wage estimates are hourly except where otherwise indicated. Wages and salaries do not include overtime hours, tips, benefits, profit shares, bonuses (unrelated to production) and other forms of compensation.

A: High Reliability
Data Reliability Code Definition

High Reliability, represents a CV of less than or equal to 6.00% and 30 survey observations and/or represents 50% or more of all estimated employment for the occupation.


Industry Information
Public Administration
Educational Services
ALBERTA, ALL INDUSTRIES
Professional, Scientific & Technical Services
Information, Culture, Recreation

Skills Shortage

Employers that Recruited in the Last 2 Years

47%
47%

Recruiting Employers that Experienced Hiring Difficulties

14%
14%

Employers with Unfilled Vacancies of over 4 Months

4%
4%

2015 Vacancy Rate

3%
Related High School Subjects
  • Fine Arts
    • Visual Arts
  • English Language Arts
  • Business, Administration, Finance and IT
    • Computing Science
    • Management and Marketing
    • Networking
  • Media, Design and Communication Arts
    • Communication Technology
Related Post-Secondary Field of Study
  • Business, Management and Administrative Studies
  • Communications
  • Computer and Information Technology
  • Humanities and Languages
Other Sources of Information
Updated Dec 19, 2016

Canadian Information Processing Society (CIPS) website: www.cips.ca

Information and Communications Technology Council (ICTC) website: www.ictc-ctic.ca

Technology Alberta website: www.albertaict.ca

For more information on career planning, education and jobs, visit the Alberta Learning Information Service (ALIS) website, call the Alberta Career Information Hotline toll-free at 1-800-661-3753 or 780-422-4266 in Edmonton, or visit an Alberta Works Centre near you.

Updated Jan 08, 2013. The information contained in this profile is current as of the dates shown. Salary, employment outlook and educational program information may change without notice. It is advised that you confirm this information before making any career decisions.

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