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Web Designer

Web designers create public-facing websites as well as intranet sites (sites that are internal to an organization).

Also Known As

Computer Specialist, Designer, e-commerce Developer, Graphic Artist, Information Technology Specialist, Internet Site Developer, Multimedia Developer / Programmer, Site Designer, User Experience Designer (UX), User Interface Designer (UI), Designer / Developer, World Wide Web Site Designer, Web Master

NOC Codes

In Canada, the federal government groups and organizes occupations based on a National Occupational Classification (NOC) system. This alis occupation may not reflect the entire NOC group it is part of. Data for the NOC group can apply across multiple occupations.

The NOC system is updated every 5 years to reflect changes in the labour market. Government forms and labour market data may group and refer to an occupation differently, depending on the system used. Here is how this occupation has been classified over time:

  • 2006 NOC: Web Designers and Developers (2175) 
  • 2006 NOC-S: Web Designers and Developers (C075) 
  • 2011 NOC: Web designers and developers (2175) 
  • 2016 NOC: Web designers and developers (2175) 
Interests & Abilities

In Alberta, this occupation is part of 1 or more 2006 National Occupational Classification (NOC) groups. If there are multiple related NOC groups, select a NOC heading to learn about each one.

Web Designers and Developers
2006 NOC : 2175

Interest Codes

Interest Codes for This NOC Group


Interest in analyzing information to prepare mock-ups and storyboards, to develop Web site architecture, and to design the appearance, layout and flow of Web sites


Interest in precision working to test and modify Web pages and applications


Interest in consulting with clients to develop and document Web site requirements; and in determining hardware and software requirements; may lead and co-ordinate multidisciplinary teams to develop Web site graphics, content, capacity and interactivity

Your Interest Codes

To identify or change your interest codes, complete the Interests Exercise in CAREERinsite.

Reading Interest Codes
A Quick Guide

The interest code helps you figure out if you’d like to work in a particular occupation. 

It’s based on the Canadian Work Preference Inventory (CWPI), which measures 5 occupational interests: Directive, Innovative, Methodical, Objective, and Social.

Each set of 3 interest codes for this NOC group is listed in order of importance.

A code in capital letters means it’s a strong fit for the occupation.

A code in all lowercase letters means the fit is weaker.

Learn About Interests


Typical ability expectations for this NOC group
Your abilities

To fill in or change the values for your abilities, complete the Abilities Exercise in CAREERinsite.

Mental Abilities

General Learning Ability

Verbal Ability

Numerical Ability

Visual Abilities

Spatial Perception

Form Perception

Clerical Perception

Physical Abilities

Motor Coordination

Finger Dexterity

Manual Dexterity

Understanding Abilities

A Quick Guide

You are born with abilities that help you process certain types of information and turn it into action. These abilities influence which skills you can learn more easily.

The abilities or aptitudes shown for this NOC group come from the General Aptitude Test Battery (GATB). The GATB measures 9 aptitudes. It groups them into 3 categories: mental, visual, and physical.

The abilities scores range from 1 to 5, with 5 being stronger.

Learn About Abilities

Updated Mar 31, 2022

Duties vary depending on a company’s needs. In general, web designers work with a wide variety of people to:

  • Determine website goals
  • Produce mock-ups and functionality flowcharts
  • Design website content that satisfies the employer or end client
  • Use graphics programs or work with graphic artists to create unique graphics for the site
  • Work with marketing experts to ensure marketing material gets maximum exposure
  • Use software or do the programming to convert written, graphic, audio, and video components to compatible formats
  • Perform site and usage studies to make sure the site functions as planned and modify it as needed
  • Test to make sure the website displays properly in various resolutions, browsers, operating systems, devices, and screen displays
  • Update site content on an ongoing basis to keep it relevant and visually interesting
  • Write blocks of code and scripting languages to create interactivity on web pages
  • Update and create social media profiles and pages
  • Custom-design programming

In large companies, 2 or more employees may divide duties.

Web designers may work with computer programmers to design and develop business software.

Working Conditions
Updated Mar 31, 2022
  • Strength Required Lift up to 5 kg

Web designers may work in an office setting or from home. They may work standard weekday hours or mostly evening and weekend hours. That is when fewer users are online, increasing access to servers and systems. They often work overtime to meet project deadlines. Job hazards include eyestrain and injuries related to repeated movement, such as carpel tunnel syndrome.

Tight deadlines and technical problems can cause stress. When 2 or more parties have conflicting ideas about the website design or content, it can add to the stress.

Traits & Skills
Updated Mar 31, 2022

Web designers need:

  • Logical thinking
  • The ability to focus on details for long periods of time
  • The ability to organize information effectively
  • Attention to detail
  • Patience and persistence
  • Speaking and writing skills
  • Interpersonal skills
  • Numeracy skills
  • The ability to work well on a team
  • The ability to explain complex ideas in plain language
  • The ability to convert abstract or high-level concepts into meaningful results
  • Confidence in their work

They should enjoy:

  • Studying and developing information
  • Performing precise tasks
  • Consulting with others
  • A commitment to life-long learning

Top 10 Skills Employers Are Looking For

Web designers and developers
NOC code: 2175

This chart shows which job skills are currently in highest demand for this occupational group. It was created using this occupation's 100 most recent Alberta job postings, collected between Nov 28, 2021 and May 17, 2022.

Review these skills to learn:

  • Whether or not this occupation matches your skill set
  • What training you may need to get these skills
  • What skills to highlight in your resumé, cover letter, and interview.
Plan, design, write, modify, integrate and test Web-site related code
Personal Suitability: Organized
Develop Website architecture and determine hardware and software requirements
Conduct tests and perform security and quality controls
Source, select and organize information for inclusion and design the appearance, layout and flow of the Website
Consult with clients to develop and document Website requirements
Create and optimize content for Website using a variety of graphics, database, animation and other software
Personal Suitability: Team player
Research and evaluate a variety of interactive media software products
Personal Suitability: Client focus
Educational Requirements
Updated Mar 31, 2022
  • Minimum Education 2 years post-secondary

Web designers come from many backgrounds. Some employers prefer applicants to have at least 2 years of related post-secondary education.

Many web designers have moved into this field from others. Some have graduated from post-secondary programs in computer science. They may have acquired writing, graphic design, and management skills through working with graphic artists and marketing managers. They may also have done professional development. This could include reading, personal experimentation, and attending seminars. To learn more about post-secondary programs in computer science, see the Computer Programmer occupational profile.

Other web designers have worked in related fields and learned the necessary computer skills through work experience and professional development. To learn more about related occupations, see the Graphic Designer, Librarian, Marketing Manager, and Technical Writer occupational profiles.

Whatever their background, web designers must constantly upgrade their knowledge in this rapidly changing field.

Required Education

The following schools offer programs and courses that meet this occupation’s educational requirements. Other eligible programs and courses may be available.

University of Alberta

Related Education

The following schools offer programs or courses that are related to this occupation but are not required to enter the field.

Academy of Learning - Calgary Central

Academy of Learning - Calgary NE

Academy of Learning - Edmonton Downtown

Academy of Learning - Edmonton South

Academy of Learning - Edmonton West

Academy of Learning - High River

Academy of Learning - Medicine Hat

Academy of Learning - Red Deer

Academy of Learning Airdrie

Alberta University of the Arts

Bow Valley College

Canadian Imperial College

CDI College of Business, Technology and Health Care - Calgary North

CDI College of Business, Technology and Health Care - Calgary South

CDI College of Business, Technology and Health Care - Edmonton City Centre

CDI College of Business, Technology and Health Care - Edmonton North

CDI College of Business, Technology and Health Care - Edmonton South

CDI College of Business, Technology and Health Care - Edmonton West

InnoTech College (Calgary)

InnoTech College (Edmonton)

Lethbridge College

Mount Royal University

Northern Alberta Institute of Technology

Pixel Blue College

Robertson College - Calgary

Robertson College - Edmonton

Southern Alberta Institute of Technology

University of Alberta

To expand or narrow your search for programs related to this occupation, visit Post-Secondary Programs.

Completing a program does not guarantee entrance into an occupation. Before enrolling in an education program, prospective students should look into various sources for education options and employment possibilities. For example, contact associations and employers in this field.

Certification Requirements
Updated Mar 31, 2022
  • Certification Provincially Regulated

Certain professional titles or duties within this occupation are protected by provincial legislation. Requirements vary if you use these titles or perform these duties.

The related legislation is shown below. If there are multiple related legislations, select a certification heading to learn about each one.

Information Systems Professional

Information systems professionals investigate, analyze, design, develop, or manage information systems based on computer and related technologies. They do so objectively applying specialized knowledge and professional judgement.


Information Systems Professional is a protected title under Alberta’s Professional and Occupational Associations Registration Act [pdf].

To call yourself an Information Systems Professional or use the ISP designation, you must register as a member of the Canadian Information Processing Society of Alberta (CIPS Alberta).

You do not have to register if you do not call yourself an Information Systems Professional.

For information on what you need and other details, visit the certification profile Information Systems Professional.

Employment & Advancement
Updated Mar 31, 2022

Web designers may work as employees or on a contract basis. They may work in the private, public, and not-for-profit sectors. Employers may ask job candidates for a web portfolio of current, active websites they have created. This should include site goals, target audience, and results.

Experienced web designers may move into related fields. These might include systems security analyst, information systems quality assurance analyst, computer programmer, or interactive media developer.

Industry Concentration

This section shows the industries where the majority of people in this occupation work. The data is based on the 2016 Census.

In Alberta, this occupation is part of 1 or more 2016 National Occupational Classification (NOC) groups.

In the 2175: Web designers and developers occupational group, 78.8% of people work in:

Employment Outlook

Employment outlook is influenced by a wide variety of factors including:

  • Time of year (for seasonal jobs)
  • Location in Alberta
  • Employment turnover (when people leave existing positions)
  • Occupational growth (when new positions are created)
  • Size of the occupation
  • Trends and events that affect overall employment, especially in the industry or industries from the previous list

In Alberta, the 2175: Web designers and developers occupational group is expected to have a below-average annual growth of 1.7% from 2019 to 2023. In addition to job openings created by employment turnover, 58 new positions are forecasted to be created within this occupational group each year.

NOC groups often include several related occupations. Although there is labour market data for the larger NOC group, this occupation makes up only a part of that group. It means data for this occupation may be different than the data shown. For example, only some of the new positions to be created will be for this occupation. It also applies to other data for the NOC group such as number of people employed.

Source: Alberta Regional Occupational Demand Outlook

Employment turnover is expected to increase as members of the baby boom generation retire over the next few years.

Wage & Salary
Updated Mar 31, 2022

Incomes vary a lot depending on qualifications, and whether they work for an agency or as a contractor. Self-employed web designers normally include a percentage in their hourly rate to cover overhead.  This can include costly expenses such as keeping up to date with computer hardware and software). When starting out, independent web designers may work on volunteer projects or charge lower rates to gain experience and build a portfolio.

In Alberta, this occupation is part of 1 or more 2016 National Occupational Classification (NOC) groups. If there are multiple related NOC groups, select a NOC heading to learn about each one.

Web designers and developers

2016 NOC : 2175
Average Wage
Per Hour
Average Salary
Per Year
Average Hours
Per Week
Average Months on Payroll
Survey Methodology Survey Analysis

2019 Alberta Wage and Salary Survey

NOC 2175 Wage Profile

Unless otherwise noted, the data shown here is for all industries and all regions in Alberta.

All wage estimates are hourly except where otherwise indicated. Wages and salaries do not include overtime hours, tips, benefits, profit shares, bonuses (unrelated to production), and other forms of compensation.

To see the full survey data for this NOC group, visit the wage profile.

Other wage sources
To make an informed wage and salary decision, research other wage sources [pdf] to supplement this data.

B: Good Reliability
Data Reliability Code Definition

Good Reliability, represents a CV of between 6.01% and 15.00% and/or fewer than 30 survey observations and/or if survey observations represent less than 50% of all estimated employment for the occupation.

Hourly Wage
For full-time and part-time employees
  • Low
  • High
  • Average
  • Median
Wages* Low (5th percentile) High (95th percentile) Average Median
Starting $17.31 $47.19 $26.39 $24.04
Overall $19.81 $54.10 $34.62 $32.88
Top $21.63 $59.08 $39.94 $40.87

Swipe left and right to view all data. Scroll left and right to view all data.

* All wage estimates are hourly except where otherwise indicated. Wages and salaries do not include overtime hours, tips, benefits, profit shares, bonuses (unrelated to production) and other forms of compensation.

Pay brackets for hourly wages

  • Starting pay: average pay offered for entry-level positions
  • Overall pay: average pay across all employees in this occupation
  • Top pay: average pay offered to top-paid employees

Industry Information
Public Administration
Educational Services
Professional, Scientific & Technical Services
Wholesale Trade
Information, Culture, Recreation

Skills Shortage

Employers that Recruited in the Last 2 Years


Recruiting Employers that Experienced Hiring Difficulties


Employers with Unfilled Vacancies of over 4 Months


Vacancy Rate

Related Post-Secondary Field of Study
  • Business, Management and Administrative Studies
  • Communications
  • Computer and Information Technology
  • Humanities and Languages
Other Sources of Information
Updated Mar 31, 2022

Canadian Information Processing Society (CIPS) of Alberta website:

Information and Communications Technology Council (ICTC) website:

Technology Alberta website:

Get information and referrals about career, education, and employment options from Alberta Supports.

Updated Mar 31, 2022. The information contained in this profile is current as of the dates shown. Salary, employment outlook, and educational program information may change without notice. It is advised that you confirm this information before making any career decisions.

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